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Please find the Kolam, as promised and the Launch issue again as promised …. Courtesy : TOI pictures : G V Balu aka GVB aka Velachery Balu (kolam picture : myself)
Filed under: Blogs | Tagged: Kolam, Media, Newspaper, TH, TOI, Velachery Balu, War | Leave a Comment »
Following are my take on the initial reactions of the new TOI in Chennai … 1. Good marketing efforts …. most of the homes were decorated with the traditional Kolams near my home (will post the picture once my home PC is rectified), had an impactful launch. 2. Had a decent share of adv’s on [...]
Filed under: Blogs | Tagged: Chennai, Font, IE, Launch, Layout, TH, TOI | 1 Comment »
Is the newspaper scene going to change in chennai, with the launch of TOI in April14th. The following might happen :- 1. Advertisers get a better deal from both TH & TOI 2. Readers get an option. (is it?) 3. New Franchisees / Agencies sprouting to sell space 4. Adv. agencies will claim to give [...]
Filed under: Uncategorized | Tagged: Agencies, April14th, Newspaper, RamaswamyN, TH, TOI | 2 Comments »
